Classic menu engineering crosses profitability with popularity so you can see which items deserve the spotlight, which subsidise traffic, and which quietly drain margin. This public version keeps the idea honest: a handful of lines, ingredient cost, menu price, and a subjective popularity score.
Items split by median GP% and median popularity into stars, plowhorses, puzzles, and dogs. It is a teaching aid, not a POS integration — connect real sales and recipe cost in Clove when you are ready to engineer with data instead of opinion alone.
Read more about margin drift and pricing on our blog.
Add dishes with ingredient cost, menu price, and a subjective popularity score (1–5). We split items using median GP% and median popularity — a textbook 2×2 starting point.
This page is a quick, public sanity check. When you are ready for line-level dishes, menu lists, and sales benchmarks, move into the product with a free account.